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Unlocking the Future of HR with AI at Poonawalla Fincorp

  • Writer: Sakura Fernandes
    Sakura Fernandes
  • Dec 30, 2024
  • 3 min read

Artificial Intelligence (AI) is reshaping various sectors across the globe, and the HR domain is no exception. Poonawalla Fincorp, a prominent player in the financial services industry, has taken a significant step by integrating AI into its Human Resources (HR) processes. This bold move is not only revolutionizing their recruitment strategies but also setting a new standard for efficiency, accuracy, and cost management in the HR landscape.



AI Revolutionizing Recruitment at Poonawalla Fincorp

The integration of AI at Poonawalla Fincorp is a game changer, particularly when it comes to recruitment. Traditionally, finalizing a job offer could take up to ten days, a long time by modern standards. However, with AI now embedded in the recruitment cycle, the time taken has plummeted to just under a day—a staggering 90% reduction. 

This is made possible by AI tools that automate and streamline several crucial stages in the hiring process, from resume screening to document verification. The use of AI doesn’t just speed up the process; it also drives down operational costs.

AI-Driven Efficiency and Cost Reduction

The results of AI integration at Poonawalla Fincorp go beyond just faster hiring. The company has seen a noticeable decrease in operational costs, contributing to overall better cost management. By automating repetitive tasks, HR teams are freed up to focus on the more nuanced aspects of recruitment. 

The efficiency gains from AI implementation also extend to managing and processing candidates. With minimal human intervention, the recruitment process has become smoother, faster, and more efficient. Additionally, job postings are now automatically generated and posted across various platforms, ensuring consistency and accuracy without requiring manual input.

Enhancing Candidate Experience with AI

At Poonawalla Fincorp, AI isn’t just about improving internal processes—it’s also focused on enhancing the candidate experience. One of the notable innovations is the development of a WhatsApp-powered AI bot system designed to streamline employee interactions. 

This system will provide instant support for employees, answering questions related to leave, payroll, policies, and benefits in real-time. Such AI tools will drastically reduce the reliance on traditional human-operated support systems, offering employees quicker, more efficient solutions to their queries.

AI in Unbiased and Informed Decision Making

AI integration at Poonawalla Fincorp is also set to foster more informed and unbiased hiring decisions. By assessing candidates’ technical and cognitive skills more accurately, AI helps to eliminate human bias that can sometimes creep into the recruitment process. The automated screening process ensures that all candidates are evaluated based on their qualifications and fit for the role, rather than subjective factors, leading to a more diverse and capable workforce.



Collaborating with Academia to Drive Innovation

Poonawalla Fincorp’s journey towards AI integration is not limited to in-house efforts alone. The company has partnered with IIT Bombay to develop critical parts of its AI implementation. This collaboration is aimed at creating more efficient business models and solving complex problems through academia-industry partnerships.

The partnership with IIT Bombay ensures that the company is on the cutting edge of AI research and development, leveraging the best of both industry and academia to solve real-world business challenges.

Balancing AI with a Personal Touch

One of the key factors that set Poonawalla Fincorp apart in its AI integration is the careful balance it strikes between automation and the human touch. While AI handles the repetitive and time-consuming tasks, it ensures that HR professionals are still able to engage in meaningful, personal interactions with candidates. This approach ensures that the benefits of AI—efficiency, speed, and accuracy—do not come at the cost of the personal connections that are so vital in recruitment and employee engagement.

The Road Ahead for Poonawalla Fincorp

Poonawalla Fincorp’s AI integration is just the beginning. As Arvind Kapil, the Managing Director and CEO, notes, “This is a transformative year for Poonawalla Fincorp as we intensify efforts to create a strong, customer-focused ecosystem. We are committed to improving our team's capabilities, which are crucial to our success.” 

The appointment of Salil Hajarnis as Chief Technology Officer further strengthens this drive, as he brings his expertise to lead and accelerate the company’s digital transformation. The success of AI in Poonawalla Fincorp’s HR processes lays a strong foundation for the company’s future digital initiatives. 


 
 
 

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